BUILDING YOUR BOOTH
CART or BUILDING?When deciding to build a venue for selling your wares, you need to decide what environment will best present your work. The decision to sell from a booth or a cart may be purely budget driven, as booth spaces are customarily “higher rent” then a cart, but ultimately it comes down to what best serves your product. A jeweler might be able to happily present their work from a tiny Gypsy style wagon, or they may prefer the ability to “set the scene” by creating a larger “living room” environment that draws customers in to explore their glassed displays.
In this Chapter we explore the various ways you can display your products, and some of the best practices to help integrate your booth or cart into the larger Story of the Faire. How elaborate your booth, or how committed your are both financially and energy wise to the ultimate “look” of your environment is up to you. Keep in mind that the more your booth or cart supports the larger theme, and the more it stands out from your neighbors, the better your chances of drawing customers, encouraging return visits, and the higher your potential of making a sale.